In this week's news, Starbuck's (a national coffee chain) started a campaign called let's #RaceTogether. Although I thought Starbuck's heart was in the right place, it did not sit well with the internet and it received a lot of heat. People of all races chimed in on the decision and the results were mixed (mostly negative). Again, I thought there hearts were in the right place. However, it without a doubt could have been more well received if the campaign (to encourage barista's to talk about race) came with same other forms of action for equality. Therefore, I am writing an open letter to Starbuck's Brass to give them my opinion and blogging as well as to give my Top Five ways that they could truly help fight for equality.
1. For the whole month, donate ten cents for every cup of coffee or product sold to a local mentorship/education program for at-risk and unprivileged (hate using that word) youths.
2. Create a Starbuck's scholarship for students of color. The scholars would be a minimum of $1,000 for at least 250 students.
3. Open up a new Starbucks's distribution plant in African-American community that does not have certain job opportunities. Make it a "Urban Development" project.
4. Have open "Race debates" at Starbuck's locations that are in Colleges/Universities. To keep the efforts going through the young minds of this generation and the next.
5. Last, for Black History Month; create special Starbuck's mugs and cups. Cups that respectfully display Civil Rights and Equality Icons. Martin Luther King, Malcolm X, Gandhi, and Maya Angelou.
1. For the whole month, donate ten cents for every cup of coffee or product sold to a local mentorship/education program for at-risk and unprivileged (hate using that word) youths.
2. Create a Starbuck's scholarship for students of color. The scholars would be a minimum of $1,000 for at least 250 students.
3. Open up a new Starbucks's distribution plant in African-American community that does not have certain job opportunities. Make it a "Urban Development" project.
4. Have open "Race debates" at Starbuck's locations that are in Colleges/Universities. To keep the efforts going through the young minds of this generation and the next.
5. Last, for Black History Month; create special Starbuck's mugs and cups. Cups that respectfully display Civil Rights and Equality Icons. Martin Luther King, Malcolm X, Gandhi, and Maya Angelou.
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